Manufacturer and Retailer Of Clothes

Question: Describe about the Manufacturer and Retailer Of Clothes? Answer: Scenario A Manufacturer And Retailer Of Clothes, Style Co. caters the needs of the young and laboring class of men and women. It enjoys a huge base of audience due to the fact that it deals in the new, upcoming and fashionable clothing products. Even the company offers clothes that are in harmony with all the latest fashion trends, it is not up to par with the top fashion brands like Steve Madden or French Connection. It is like fashion brands like Marks Spencer. In spirit, they have established themselves to be a high quality and reasonably priced fashion brand. This has resulted in their products being quite popular among the semi-rich class people, especially the teenagers and laboring men and women. But, there is a problem the company is not up-to-date with the modern retailing methods that are available, especially the method of e-retailing. This has resulted in a drop in their sales as well as their share in the market. Problem Domain Drop in Market Share It is a known fact that nearly all retailers of clothing have a strong web presence. This means that a person can visit the website of the clothing manufacturer using a PC or a mobile device and buy products from the website. This makes them stand out in the competitive market. This has resulted in gaining of market shares by the competitors of Style Co. and they have lost a noticeable amount of shares in the market. Level of Sales Falling Style Co. Has taken a huge hit due to the above mentioned reasons and also due to the fact that their competitors are one step ahead in the game. Due to a decline in their market shares, their sales have also taken a hit, badly. Retention of Customers Nearly every business around the world faces the problem of retaining their old customers and Style Co. is no exception to this problem. This problem occurs due to various factors, one of which is the fact that the company is unapproachable by customers or there is a problem of maintaining communication with their customers, as most of their communication methods are offline. Restricted Operation Area and Hours A company, which operates entirely offline, is restricted to the location at which it is present meaning that the company is only accessible in the area where their outlet is located. This is not the scene with companies who are using online methods of communication like the Internet. Mining of Data and Business Intelligence Style Co. is affected due to the fact that it is unable to retrieve the required information from the raw data, which is created when customers are making purchases. They are also unable to predict customer behavior. Domain model The domain model of problem domain contains following key entities: CustomerProductsOrder and order-detailsPayment detailsInvoice generationNew Schemes Actors and goals for each actors Following are key actors of the system:Customer - The customer will perform following actions in the proposed system:Search for a productRetrieve details of the productPlace order for a single or more productsMake PaymentGet invoiceReturn paymentWeb administrator - The administrator will perform following actions in the proposed system: Study customers buying patternEdit/add products Assumptions Following are key assumptions of the problem space:Company provides proper information to the customersProduct details are provided in a way as understood by the customer The proposed system assume:Marketing of the proposed website is out-of-scope of the project.Domain name is available.Tools are available for website development. Systems Requirements Functional requirements - Following are the key functional requirements of the proposed website:System should allow users to register on the website.System should allow user to save the details of products ordered, payment done and return products.System should generate payments and invoices automatically instead of manually.System should generate reports automatically. This feature will save time and also allow company to study the users buying pattern more accurately and maintain them in proper records. Non-Functional Needs Ergonomic NeedsThe interface for the user should be easy to use Preview In case of transaction failure, the system will be required to show an error message In case of any kind of error messages, the system will prompt the user for the next course of action The total quantity of items and the total amount should be displayed to the customer by the system There must be button to show the previous or next on the screen Software Access should only be provided to the operators and administrators of the system so as to protect it from illegal access. The system can only be accessed by their User ID and password, which can be changed by them. For higher security purposes, the password is concealed from onlookers Access will be denied to the user by the system in case of incorrect login details being provided. Proposed solution The solution which has been selected for Style Co. is to create an e-commerce website for them. This will involves all aspects of website development which starts from building the requirements and ends at delivering a full-functional website. The main goal here is to provide Style Co. The leverage of meeting and delivering the needs of various customers with the help of Internet based medium. This will help them serve their customers in the online domain and build a name for themselves in the domain of e-retailing. The present style of the e-commerce industry has been kept in mind along with the worthwhile online business of clothing while the website has been developed. It is done in such a way so that the company wont lose any kind of opportunity due to the fact that it is a bit outdated and is entering a totally new market. Attributes of proposed solution The rise in customer level Due to the fact that the company is entering a whole new market which is based on the platforms of the internet, it will be able to grow their base of customers Share in the Market As a result of the growth in the customer base of the company and the entry into the world of e-retailing, the company will be able to increase their footing in the current market Efforts of Marketing In comparison to the substantial amount the company had to spend before, it will now have to spend a fraction of that cost and still be able to reach a wide range of customers Operation Cost Using almost the same stock and the same foundation, the company will be able to attract a whole new brand of customers Retention of Customers Style Co. will be able to further increase their relation with their old customer by engaging them in meaningful conversations and after sale services.